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TRUSTe Services

TRUSTe Privacy Policy & Seal protects you from legal liabilities and builds trust with customers.

Sell More by Earning Customer Trust

TRUSTe Privacy Policy & Seal protects you from legal liabilities and builds trust with customers.

TRUSTe Privacy Policy
Privacy Policy

Comply with Online Privacy Laws

Be compliant with online privacy laws and eCommerce best practices without the high costs of hiring a lawyer.

30-Day Free Trial
Then as low as $19.95/yr ¹

Privacy Policy with Seal

Earn trust with the TRUSTe Seal

All of the benefits of TRUSTe Privacy Policy plus the TRUSTe Seal recognized by 82% of consumers.

30-Day Free Trial
Then as low as $89.95/yr ¹

TRUSTe Grows Your Website and Online Business

Remove legal hurdles and create sales opportunities by increasing customer confidence. TRUSTe makes sure your privacy practices are sound and reflect your company’s dedication to online safety & security.

Privacy Policy

Privacy Policy Review

TRUSTe outfits your company with a 100% accurate privacy statement suited to your business practices.

Website Scan

Website Scan for
Potential Threats

TRUSTe’s trained compliance team helps you identify potential privacy threats that would go unnoticed.

Government Regulations

TRUSTe Makes Sure You Meet Federal & State Requirements

TRUSTe’s privacy policy ensures that your site meets requirements for all federal & state online privacy laws.

Help With Resolving Disputes

TRUSTe’s third-party dispute resolution processes help you extend your customer care.

Paying Customer

Turn Visitors into Paying Customers

Identity theft occurs every 3 seconds. To protect consumers, the U.S. federal government and many state governments have introduced laws that require websites to have a privacy policy. TRUSTe provides a low cost privacy policy solution that puts your website in compliance with the laws, and makes consumers feel safe doing business with you.

TRUSTe Benefits You and Your Customers

The TRUSTe Seal is recognized by 82% of consumers² on the Web. With this highly trusted mark on your site, consumers are more likely to trust you and become loyal customers. Unlike free privacy policy templates that are not tailor made for your site, the TRUSTe Privacy Policy is in compliance with the law and TRUSTe’s committed dispute resolution team handles complaints from customers.

Recognized by 82% of Consumers.
You have questions, we have answers!

How is a privacy policy valuable to me and my customers?

Increasingly, customers expect online businesses to post a privacy policy. The level of customer sophistication about privacy practices is increasing rapidly, and they are likely to leave a web site if its privacy policy is unclear or doesn’t indicate a sufficient level of commitment to protecting information. And increasingly, customers hold businesses legally responsible for any discrepancies between their policy and practices.

How do TRUSTe products save me money?

TRUSTe Privacy Policy, through its wizard, allows you to create, post, and maintain a privacy policy at minimal expense. It’s far less expensive than hiring an attorney or consultant, or spending the time to research and write a privacy policy on your own.

TRUSTe Privacy Policy with Seal gives you all the convenience of the wizard, and displays the TRUSTe Seal to show your customers that your business’s privacy policy has been examined and certified by the leader in privacy policy certification. That translates to lower abandonment rates and more revenues. In addition, the certification process associated with the TRUSTe Seal alerts you to discrepancies between your privacy policy and practices, before they result in costly conflicts with customers. Finally, if TRUSTe receives complaints about your business, they mediate a solution between you and your customer.

Additional Frequently Asked Questions

Please Note:

  1. The TRUSTe service is available for a free 30 day trial. You may cancel the service at any time during the free trial period. After the free trial period, the TRUSTe service will automatically roll into an annual subscription. You will be billed for an annual subscription fee prior to the end of the trial period.
  2. TRUSTe Web Certification Data Sheet – http://www.truste.com/resources/assets/TRUSTe_Programs_Sheet.zip
  3. Privacy Policy with Seal includes up to 1500 Seal impressions per month.
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